GREAT BBQ IS WORTH FIGHTING FOR!

Meet the “Warriors of the Flame”, the most powerful forces of BBQ ever assembled.
In Episode 1, briquet goddess MAX drops some knowledge
and inflicts some pain on the victims of cheap charcoal.

JEALOUS DEVIL

STORE LOCATOR

We’re burning BBQ to the ground to give everyday legends (and pros!) an outrageously good grilling experience.

Our epic, expansive portfolio of BBQ products is united by three traits:

🌿 NATURAL, FOR REAL
No BS. No chemicals. No fillers. Nothing to hide. Made exclusively from natural, non-toxic sources and materials.

🏆 UNREASONABLE PERFORMANCE
Premium, award-winning products perform so well that you can use LESS (or use them again!). Our hero fuels are unreasonably large, pure, hot and long-lasting.

🔥 RELENTLESS INNOVATION
We scour the world to bring you unique, uncommon ingredients, formats, flavors and packaging to elevate the BBQ experience.

We source our raw materials from the densest hardwoods on the planet and our production process involves artisanal methods combined with modern innovation.

This ensures that our charcoal is the hottest, longest, and cleanest burning lump available.

Speak of the Devil

Pitmasters, chefs, competitors and enthusiasts nationwide are seeing the light (…and the heat. And the lack of sparks and ash. And… well, you get the picture). See the reviews:

KILLER
MERCH

Are you a believer?
So go buy some merch to show the world how much you love Jealous Devil!