April 21-23, 2026 – Orange County Convention Center - Orlando, FL


 

LATICRETE International, Inc.

Bethany,  CT 
United States
https://www.laticrete.com
  • Booth: 1025

LATICRETE is a leading manufacturer of globally proven construction solutions for the building industry. LATICRETE offers a broad range of products and systems covering tile & stone installation and care, masonry installation and care, resinous and decorative floor finishes, concrete construction chemicals, and concrete restoration. For over 70 years, LATICRETE has been committed to research and development of innovative installation products, building a reputation for superior quality, performance and customer service. LATICRETE methods, materials, and technology have been field and laboratory proven by Architects, Engineers, Contractors and Owners. Offering an array of low VOC and sustainable products, LATICRETE products contribute to LEED certification, exceed commercial/residential VOC building requirements, and are backed by the most comprehensive warranties in the industry.


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 Press Releases

  • Water-Based, Epoxy-Free Formula Designed for High Performance, Healthier Installs

    LATICRETE, a manufacturer of globally proven construction solutions for the building industry, announces the launch of VAPOR BAN™ Primer W, a high-performance, water-based, all-in-one vapor barrier and primer. This next-generation product sets the standard in moisture mitigation, offering a safer, faster, and more sustainable option, without the required mixing of a two-part epoxy.

    Designed for ease of use, VAPOR BAN Primer W is moisture rated for 100% RH (ASTM F2170) and MVER up to 25 lbs. It simplifies installation by eliminating the need for a separate primer and vapor barrier application. Suitable for both new and existing concrete substrates, the product enables installers to work more efficiently without compromising performance.

    As an epoxy-free solution, VAPOR BAN Primer W supports healthier jobsite conditions. It is hypoallergenic, low-odor, and low-VOC, making it an ideal choice for installers sensitive to resins. The water-based, ready-to-use formula avoids the environmental and handling concerns common with traditional epoxies to offer a cleaner, more responsible alternative.

    “Traditional epoxy-based vapor barriers can present challenges related to allergens, environmental impact, and complex application requirements,” said Nicole Gay, Senior Product Manager at LATICRETE. “VAPOR BAN Primer W reflects our commitment to supporting safer and healthier work environments while providing trusted priming and moisture mitigation solutions for any project.”

    As it dries, VAPOR BAN Primer W changes color, giving installers a clear visual cue that the surface is ready for the next step. For added convenience, it comes pre-mixed in resealable packaging and is backed by a 25-year warranty when used within a complete LATICRETE system. VAPOR BAN Primer W joins the company’s comprehensive moisture mitigation portfolio, which also includes VAPOR BAN™ Primer ER, VAPOR BAN™ E, and VAPOR BAN™ ER.

    For more information on the VAPOR BAN system and other new products, visit www.laticrete.com/newproducts.