The North American Council for Freight Efficiency (NACFE) works to drive the development and adoption of efficiency enhancing, environmentally beneficial and cost-saving technologies, services and operational practices in North American goods movement. NACFE provides independent, unbiased research, including Confidence Reports on available technologies, and Guidance Reports on emerging ones, which highlight the benefits and consequences of each, and deliver decision-making tools for fleets, manufacturers, etc. NACFE also presents the Run on Less demonstration series.