BreathableBaby  

St. Louis Park,  MN 
United States
http://www.breathablebaby.com
  • Booth: 3211


BreathableBaby the simple, smart safe sleep product company!

Founded in 2002, BreathableBaby® designs, manufactures and sells simple, smart, safe sleep products that help caregivers feel confident and in control. Safety has always been first, which sparked the invention of the Breathable® Mesh Crib Liner, an alternative to conventional crib bumpers. Safety is the starting point for design, and BreathableBaby takes extra steps, like consulting with doctors, funding sleep research, and applying rigorous testing protocols, to make sure all products are safer for families. 

With nearly 5.0 million Breathable® Mesh Crib Liners sold, BreathableBaby is committed to be an industry leader in safe sleep by providing parents with products and knowledge that make life easier. Building on years of research and committed to do their part to help reduce the incidents of SIDS and accidental suffocation, BreathableBaby expanded its line-up to include Swaddle Trios with a unique arms up, arms down, arms out feature to grow with baby, Active Swaddle Blankets constructed from premium activewear fabric for parents on the go, Bedding Gift Sets for giving the gift of safe sleep, and the most innovative products yet, Breathable™ Mesh Cribs. These stylish cribs combine the strength and integrity of traditional wood cribs—with the peace of mind that‘s possible only with BreathableBaby’s patented Breathable™ mesh. Cool, unrestricted ventilation and zero risk of arms or legs getting stuck between slats. Say hello to the new standard in cribs.

BreathableBaby products can be found on online at Amazon, Target, Walmart and BuyBuyBaby and in over 7,500 retail stores in the US, Canada, and select countries worldwide. For more information, go to www.breathablebaby.com.

BreathableBaby is privately held and headquartered in St. Louis Park, MN.

Brands: BreathableBaby®


 Show Specials

  • 10-20% discounts for orders placed at the show (based on order quantity) Visit us at Booth 3211 or Contact us to learn more or setup an appointment, sales@breathablebaby.com or 877.827.4442.

 Press Releases

  • FOR IMMEDIATE RELEASE

    The Breathable® Mesh Mini Crib, A New Standard for Cribs Helps Families Rest Easier

    Not just a new concept, a new standard.

    ST. LOUIS PARK, Minn, March 1, 2020 – BreathableBaby® announced the launch of their new Breathable® Mesh Mini Crib that sets a new standard for cribs. It combines the strength of traditional wood construction—with the peace of mind that‘s possible only with their patented Breathable™ mesh.

    Inspired by the patented and proven Breathable™ Mesh Crib Liner, the new Breathable™ Mesh Mini Crib helps welcome babies home with an extra measure of confidence and control. The strong but gentle mesh sides ensure unrestricted ventilation—and at the same time, eliminate any risk of arms and legs becoming trapped between slats.

    “Babies sleep 14–17 hours a day, so we know how important a crib is as the cornerstone to a safer night’s sleep,” said BreathableBaby CEO, Jen Loesch. “After nearly 20 years of selling our Breathable® Mesh Crib Liners and hearing moms and dads want a better solution to limb entrapment, we took matters into our own hands. We are proud to launch the first crib of its kind combining the strength and integrity of traditional wood cribs—with the peace of mind that‘s possible only with our patented Breathable™ mesh. Cool, unrestricted ventilation. Zero risk of arms or legs getting stuck between slats. And we launched in a mini size for smaller spaces and to support room sharing, recommended by the AAP to reduce the risk of SIDS by up to 50%. And at only $299.99 MSRP, it helps provide a safer night’s sleep.”

    The Breathable™ Mesh Mini Crib is made from sustainable New Zealand pine and California Air Resources Board (CARB) compliant composite, leaving our planet a little bit cleaner. Classic, clean and safe. Free from all the bad stuff (non-toxic paint, no lead, phthalates, or formaldehyde). And designed to grow with baby from newborn to 24 months or 35" in height, with a two-position adjustable mattress support.

    The Breathable™ Mesh Mini Crib can be found online at Amazon, Target, Walmart and BuyBuyBaby.

    About BreathableBaby, LLC

    Founded in 2002, BreathableBaby® designs, manufactures and sells simple, smart, safe sleep products that help caregivers feel confident and in control. Safety has always been first, which sparked the invention of the Breathable® Mesh Crib Liner, an alternative to conventional crib bumpers. Safety is the starting point for design, and BreathableBaby takes extra steps, like consulting with doctors, funding sleep research, and applying rigorous testing protocols, to make sure all products are safer for families. 

    With nearly 5.0 million Breathable® Mesh Crib Liners sold, BreathableBaby is committed to be an industry leader in safe sleep by providing parents with products and knowledge that make life easier. Building on years of research and committed to do their part to help reduce the incidents of SIDS and accidental suffocation, BreathableBaby expanded its line-up to include Swaddle Trios with a unique arms up, arms down, arms out feature to grow with baby, Active Swaddle Blankets constructed from premium activewear fabric for parents on the go, Bedding Gift Sets for giving the gift of safe sleep, and the most innovative products yet, Breathable™ Mesh Cribs. These stylish cribs combine the strength and integrity of traditional wood cribs—with the peace of mind that‘s possible only with BreathableBaby’s patented Breathable™ mesh. Cool, unrestricted ventilation and zero risk of arms or legs getting stuck between slats. Say hello to the new standard in cribs.

    BreathableBaby products can be found on online at Amazon, Target, Walmart and BuyBuyBaby and in over 7,500 retail stores in the US, Canada, and select countries worldwide. For more information, go to www.breathablebaby.com.

    BreathableBaby is privately held and headquartered in St. Louis Park, MN.

    Contact:

    Melissa Niebes
    BreathableBaby®
    Tel: +1 763 277 8491
    mniebes@breathablebaby.com

    ###

  • FOR IMMEDIATE RELEASE

    BreathableBaby® Finalist for IHA Global Innovation Award

    ST. LOUIS PARK, Minn, March 1, 2020 – BreathableBaby® was announced as a finalist for the IHA Global Innovations Awards for product design in the new Sustainability category. The Breathable™ Mesh Mini Crib was one of more than 400 entries judged by a panel consisting of industry experts and news media that included housewares merchants, consumer editors, bloggers and many distinguished industry designers.

    The Breathable™ Mesh Mini Crib sets a new standard for cribs. It combines the strength of traditional wood construction—with the peace of mind that‘s possible only with BreathableBaby’s patented Breathable™ mesh.

    Inspired by the patented and proven Breathable® Mesh Crib Liner, the new Breathable™ Mesh Mini Crib helps welcome babies home with an extra measure of confidence and control. The strong but gentle mesh sides ensure unrestricted ventilation—and at the same time, eliminate any risk of arms and legs becoming trapped between slats.

    “Congratulations to all of the finalists for an IHA Global Innovation Award for product design,” said Derek Miller, IHA president. “Our world-renowned gia program is the ultimate awards event in the industry, honoring excellence in housewares retail, product design, student design and booth presentation.”

    The Breathable™ Mesh Mini Crib will be on display along with fellow global honorees in a new exhibit in the Hall of Global Product Design in the Grand Concourse Lobby of the North Building. It will also be in the New Product Showcases located in the Buyers Club and in the BreathableBaby® exhibitor booth in the South Building Level 3 - Hall A, Booth S2878. The Inspired Home Show, formerly the International Home + Housewares Show, opens at 10 a.m. on March 14 and runs through 3 p.m. March 17.

    The 70 finalists in each of 14 categories, will be announced in during the invitation-only Global Innovations Award dinner Saturday, March 14 during The Inspired Home Show 2020, IHA’s Global Home + Housewares Market. The Inspired Home Show will feature more than 2,000 exhibitors and 51,000 total attendees.

    About BreathableBaby, LLC

    Founded in 2002, BreathableBaby® designs, manufactures and sells simple, smart, safe sleep products that help caregivers feel confident and in control. Safety has always been first, which sparked the invention of the Breathable® Mesh Crib Liner, an alternative to conventional crib bumpers. Safety is the starting point for design, and BreathableBaby takes extra steps, like consulting with doctors, funding sleep research, and applying rigorous testing protocols, to make sure all products are safer for families. 

    With nearly 5.0 million Breathable® Mesh Crib Liners sold, BreathableBaby is committed to be an industry leader in safe sleep by providing parents with products and knowledge that make life easier. Building on years of research and committed to do their part to help reduce the incidents of SIDS and accidental suffocation, BreathableBaby expanded its line-up to include Swaddle Trios with a unique arms up, arms down, arms out feature to grow with baby, Active Swaddle Blankets constructed from premium activewear fabric for parents on the go, Bedding Gift Sets for giving the gift of safe sleep, and the most innovative products yet, Breathable™ Mesh Cribs. These stylish cribs combine the strength and integrity of traditional wood cribs—with the peace of mind that‘s possible only with BreathableBaby’s patented Breathable™ mesh. Cool, unrestricted ventilation and zero risk of arms or legs getting stuck between slats. Say hello to the new standard in cribs.

    BreathableBaby products can be found on online at Amazon, Target, Walmart and BuyBuyBaby and in over 7,500 retail stores in the US, Canada, and select countries worldwide. For more information, go to www.breathablebaby.com.

    BreathableBaby is privately held and headquartered in St. Louis Park, MN.

    About International Housewares Association

    The International Housewares Association is the 82-year-old voice of the housewares industry, which accounted for(US)$394.3 billion at retail worldwide in 2018. The not-for-profit, full-service association sponsors the world's premier exposition of products for the home, The Inspired Home Show, IHA’s Global Home + Housewares Market (TheInspiredHomeShow.com), and offers its 1,400 member companies a wide range of services, including industry and government advocacy, export assistance, industry and consumer trends through the IHA Market Watch, executive management peer groups, a B2B community at Housewares.org group buying discounts on business solutions services and direct-to-consumer engagement through TheInspiredHome.com.

    Contact:
    Melissa Niebes
    BreathableBaby®
    Tel: +1 763 277 8491
    mniebes@breathablebaby.com

    ###

  • FOR IMMEDIATE RELEASE

    Breathablebaby® Eco Core Crib Mattresses Give New Life to Plastic Bottles

    ST. LOUIS PARK, Minn, March 1, 2020 – BreathableBaby® announced the launch of their new Eco Core Crib Mattresses, constructed from an eco-friendly, poly fiber core made from 100% recycled plastic bottles. Simple. Smart. Safe Sleep.™ and better for the planet.

    In addition to giving new life to plastic bottles, the cores contain no latex, glue, foam or springs for a more comfortable and safer night’s sleep. The carefully crafted cores provide pressure relief and posture support, while remaining ultra-lightweight, making sheet changes easy. And surrounding the core, the soft touch covers are spun from fibers that are naturally flame-retardant, with no VOCs, phthalates or chemicals. They are also naturally resistant to dust mites, mold, mildew and other allergens.

     “We are committed to be an industry leader in safe sleep by providing parents with products and knowledge that make life easier. That’s why we take a research-driven approach to designing high-quality sleep products and ensuring little loved ones are surrounded by only the most carefully selected, safe materials. And we strive to keep things simple. We do the research so parents don’t have to. That’s why we are proud to launch our Eco Core Mattresses to support parents, and their little loved ones, while helping to minimize the impact on their planet.,” said BreathableBaby CEO, Jen Loesch.

    BreathableBaby® offers three distinct products for families to choose their sleep preferences. The Eco Core 200 Crib Mattress (MSRP $119.99) uses over 200 recycled bottles and provides a fully reversible firm sleep surface to support infants up to 12 months of age. The Eco Core 250 Crib Mattress (MSRP $159.99) uses over 250 recycled bottles and is a versatile, dual-sided crib mattress that transitions from infant-to-toddler with a quick flip. The Eco Core Organic 300 Crib Mattress ($199.99) uses over 300 recycled bottles and is also dual-sided for infants and toddlers. The 300 also has a high-density core for enhanced support and an organic cotton cover for an extra touch of goodness.

    BreathableBaby® Eco Core Mattresses can be found online at Amazon, Target, Walmart and BuyBuyBaby.

    About BreathableBaby, LLC

    Founded in 2002, BreathableBaby® designs, manufactures and sells simple, smart, safe sleep products that help caregivers feel confident and in control. Safety has always been first, which sparked the invention of the Breathable® Mesh Crib Liner, an alternative to conventional crib bumpers. Safety is the starting point for design, and BreathableBaby takes extra steps, like consulting with doctors, funding sleep research, and applying rigorous testing protocols, to make sure all products are safer for families. 

    With nearly 5.0 million Breathable® Mesh Crib Liners sold, BreathableBaby is committed to be an industry leader in safe sleep by providing parents with products and knowledge that make life easier. Building on years of research and committed to do their part to help reduce the incidents of SIDS and accidental suffocation, BreathableBaby expanded its line-up to include Swaddle Trios with a unique arms up, arms down, arms out feature to grow with baby, Active Swaddle Blankets constructed from premium activewear fabric for parents on the go, Bedding Gift Sets for giving the gift of safe sleep, and the most innovative products yet, Breathable™ Mesh Cribs. These stylish cribs combine the strength and integrity of traditional wood cribs—with the peace of mind that‘s possible only with BreathableBaby’s patented Breathable™ mesh. Cool, unrestricted ventilation and zero risk of arms or legs getting stuck between slats. Say hello to the new standard in cribs.

    BreathableBaby products can be found on online at Amazon, Target, Walmart and BuyBuyBaby and in over 7,500 retail stores in the US, Canada, and select countries worldwide. For more information, go to www.breathablebaby.com.

    BreathableBaby is privately held and headquartered in St. Louis Park, MN.

    Contact:
    Melissa Niebes
    BreathableBaby®
    Tel: +1 763 277 8491
    mniebes@breathablebaby.com

    ###


 Products

  • Breathable™ Mesh Mini Crib
    The first crib of its kind – combining the strength and integrity of traditional wood cribs with breathable mesh found in our liners. The mesh sides provide ventilation and temperature control while also preventing arms and legs from getting stuck....

  • Babies sleep 14–17 hours a day, so cribs and mattresses are two important keys to a safer night’s sleep. That’s why we created the Breathable™ Mesh Crib, the first crib of its kind – combining the strength and integrity of traditional wood cribs with the breathable mesh found in our liners.

    The breathable mesh sides provide ventilation and temperature control while also preventing arms and legs from getting stuck between the slats.

    Made from sustainable New Zealand pine and California Air Resources Board (CARB) compliant composite, leaving our planet a little bit cleaner. Standard mini crib size makes it ideal for room sharing (40.5"w x 27.5"d x 36.5"l) and includes 1" mini crib mattress and a white sheet made of soft activewear fabric.

    Classic, clean and safe. Free from all the bad stuff (non-toxic paint, no lead, phthalates, or formaldehyde). Designed to grow with baby from newborn to 24 months or 35" in height, with a two-position adjustable mattress support.

  • Eco Core 200 1-Stage Crib Mattress
    Our crib mattresses start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and then we cover it with a completely hygienic, easy-to-clean cover. A fully reversible firm sleep surface to support infants up to 12 months of age....

  • The Eco Core 200 Crib Mattress uses over 200 recycled bottles and provides a fully reversible firm sleep surface to support infants up to 12 months of age. Designed to help little ones sleep safe and sound, we start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and cover it with a completely hygienic, easy-to-clean cover.

    The soft touch covers are spun from fibers that are naturally flame-retardant, with no VOCs, phthalates or chemicals. They are also naturally resistant to dust mites, mold, mildew and other allergens. They are water and stain resistant and easy to clean to help prevent mold and bacteria.

    The eco core contains no latex, glue, foam or springs for a more comfortable night’s sleep. They are lightweight, making sheet changes easy and are standard crib size 28" Wide x 52 " Long x 5.5 " Thick.

  • Eco Core 250 2-Stage Dual-Sided Crib Mattress
    Our crib mattresses start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and then we cover it with a completely hygienic, easy-to-clean cover. Dual sided with a firm sleep surface for infants and a softer side for toddlers....

  • The Eco Core 250 Crib Mattress uses over 250 recycled bottles and is a versatile, dual-firmness, infant-to-toddler transition crib mattress. Designed to help little ones sleep safe and sound, we start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and cover it with a completely hygienic, easy-to-clean cover.

    The soft touch covers are spun from fibers that are naturally flame-retardant, with no VOCs, phthalates or chemicals. They are also naturally resistant to dust mites, mold, mildew and other allergens. They are water and stain resistant and easy to clean to help prevent mold and bacteria.

    The eco core contains no latex, glue, foam or springs for a more comfortable night’s sleep. They are lightweight, making sheet changes easy and are standard crib size 28" Wide x 52 " Long x 6 " Thick.

  • Eco Core 300 Organic 2-Stage Dual-Sided Mattress
    Our crib mattresses start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and then we cover it with a completely hygienic organic cotton cover. Dual sided with a firm sleep surface for infants and a softer side for toddlers....

  • The Eco Core 300 Organic Crib Mattress uses over 300 recycled bottles and is a versatile, dual-firmness, infant-to-toddler transition crib mattress. Designed to help little ones sleep safe and sound, we start with an eco-friendly, poly fiber core made from 100% recycled plastic bottles and enhance it for even more support. We then cover it with a completely hygienic organic cotton cover, for an extra touch of goodness.

    The soft touch covers are spun from fibers that are naturally flame-retardant, with no VOCs, phthalates or chemicals. They are also naturally resistant to dust mites, mold, mildew and other allergens. They are water and stain resistant and easy to clean to help prevent mold and bacteria.

    The eco core contains no latex, glue, foam or springs for a more comfortable night’s sleep. They are lightweight, making sheet changes easy and are standard crib size 28" Wide x 52 " Long x 6 " Thick.

  • Breathable® Mesh Crib Liner
    We design simple, smart, safe sleep products that have a big impact for families. The original crib liner, with millions sold, is made of lightweight, breathe-through mesh to keep baby’s little limbs from getting stuck in their crib slats....

  • Too many babies get stuck, and even injured, in their crib slats every year. It happened to our founders’ baby. It can be painful for scary for moms and dads – not to mention exhausting. So, we created the mesh crib liner to simply and safely solve the problem. Unlike padded crib bumpers, our breathable mesh crib liners keep little limbs inside the crib without the risk of restricted airflow.

    We invented and perfected the mesh crib liner. The original crib liner, with millions sold is made of lightweight, breathe-through mesh. We have a variety of product offerings, from four-sided slatted and solid-back cribs, to mini and solid-end cribs. We are independently tested for safety, our top priority. BreathableBaby is all about helping moms and dads feel confident and in control – and get some sleep!


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