Rescue | The Behavior Change Agency  

  • Booth: 103


Making Healthy Behaviors Easier & More Appealing

At Rescue | The Behavior Change Agency, we create evidence-based campaigns that result in healthy behavior change. As a Certified B Corp, we focus exclusively on generating positive social change by developing campaigns that tackle issues ranging from tobacco prevention to substance misuse prevention, sexual health, obesity prevention, and nutrition education. We are home to 200+ full-time change agents across the country, including many PhDs and MPHs, with headquarters in San Diego and additional offices in Los Angeles, Sacramento, Washington D.C., Seattle, Albuquerque, Richmond and more. Learn more about our research and strategies by visiting our Resource Center and joining an upcoming webinar. We're also hiring research scientists and more positions; view our career opportunities.


 Videos

Meet Rescue | The Behavior Change Agency
What It's Like to Work at Rescue Agency

 Show Specials

  • ICYMI: Learn the foundational principles of health behavior change marketing to break down the theory and best practices of developing an effective health behavior change campaign. Whether you are relatively new to health communications, or a veteran health marketer, this webinar will provide you with new techniques for causing measurable changes in health behaviors among targeted populations. Read more and save your seat.
  • In this one-hour webinar, we dive into the foundational principles of health behavior change marketing to break down the theory and best practices of developing an effective health behavior change campaign. Whether you are relatively new to health communications, or a veteran health marketer, this webinar will provide you with new techniques for causing measurable changes in health behaviors among targeted populations. Read more and sign up.

  • We're currently hiring for many different positions at Rescue Agency. Please visit our website to learn more about the roles we're hiring for. If you'd like to speak to one of our recruiting experts, please join our virtual office hours via this Zoom link during any of the following times:

    • Monday, October 25 from 10-11 AM PT / 1-2 PM ET
    • Monday, October 25 from 2-3 PM PT / 5-6 PM ET
    • Tuesday, October 26 from 9-10 AM PT / 12-1 PM ET
    • Tuesday, October 26 from 12:30-1:30 PM PT / 3:30-4:30 ET

    We hope to see you there!


 Press Releases

  • The CDC reports 13% of Americans have started or increased substance use to cope with the added stress and pressures caused by the pandemic. In partnership with the County of Los Angeles Department of Public Health, we developed a new wave of MethFreeLACounty ads and an educational website to prevent and reduce meth use in LA County. Read more.
  • Throughout the COVID-19 pandemic, it was unsafe to conduct in-person research. While participant safety is every scientist’s top priority, we also needed audience feedback and insights to develop effective programs. In response, the Rescue research team successfully transitioned all in-person research to online environments. Read more.
  • Oklahoma has the eighth-highest youth obesity rate in the country, with an estimated 150,000 children who are classified as overweight or obese. To help reverse this trend, we worked with the Oklahoma Tobacco Settlement Endowment Trust (TSET) to launch Swap Up, a media campaign focusing on youth obesity prevention across the state. Read more.

 Products

  • Behind the Haze | Teen Vaping Prevention
    Behind the Haze is a Ready-Made Media Campaign for health organizations in need of an evidence-based youth vaping prevention campaign that can be implemented quickly....

  • Health organizations can work with Rescue to license the Behind the Haze campaign and begin running the Messages Packages they choose on local digital, social, and traditional media channels in less than a month. Each evidence-based Message Package contains one TV/Web commercial, 20+ digital/social media ads/posts, website content, and more. Visit our website to learn more and view campaign creative.
  • Quit the Hit | A Social Cessation Solution
    Quit the Hit is a cessation support group that educates young people about how to quit vaping through group chats on Instagram....

  • Created in partnership with Hopelab and UCSF’s Center for Tobacco Control Research and Education, Quit the Hit provides 30 days of online quit support in groups of 10-15 participants with active moderation by a cessation coach. At the end of the group, participants who may still be struggling with quitting can be referred to the state’s Quitline for ongoing support. Read more about Quit the Hit.
  • People's Opioid Project | Reduce Opioid Misuse
    People’s Opioid Project is a Ready-Made Media Campaign to prevent opioid misuse or promote treatment that can be licensed and implemented quickly....

  • People’s Opioid Project offers a growing library of Message Packages, each containing all the creative elements necessary to deliver a specific opioid misuse prevention or treatment message tailored to your community. This campaign is informed by 35+ focus groups across multiple states in urban, rural, and suburban areas. Learn more about People's Opioid Project on our website.
  • Down & Dirty | Prevent Rural Teen Tobacco Use
    Down and Dirty offers all the creative elements necessary to deliver specific tobacco prevention messages tailored to rural teens, including messages focused on cigarettes, chew, and/or vaping....

  • Down and Dirty is informed by more than 60 focus groups across Virginia, Vermont, Missouri, Louisiana, Arkansas, South Carolina, and Kentucky. Down and Dirty's growing library of Message Packages are designed to appeal to rural teens' unique knowledge, attitudes, and beliefs, delivering relevant information that drives behavior change. Read more about Down and Dirty on our website.

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