Sell More Tickets: The Power of Google Search

  • Room: 401
Tuesday,January 24, 2023:10:45 AM -12:15 PM

Speaker(s)

Panelist
Amy Mrazek
VP, Marketing
Patron Technology
Panelist
Doug Lyons
SVP, Marketing & Communications
Leap Event Technology
Panelist
Ekom Enyong
SEO Manager
Patron Technology

Description

Google Search is an invaluable tool for event marketers to reach a wider audience. In this session, you’ll learn how to utilize search engine marketing (paid search) and search engine optimization (organic search) to sell more tickets and create better event awareness. You’ll gain expert insight into finding the best keywords for your event, learn how to track your efforts, and find out how to properly optimize your website.


Track(s)


Additional Info

Key Learning #1:
Discover how a paid search and organic search strategy can maximize your event’s revenue

Key Learning #2:
Gain insight into keyword research techniques and selecting the best keywords to target for your event

Key Learning #3:
Learn how Patron Technology is building marketing support capabilities to assist our clients’ growth


Sponsored by




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