Beyond the Ticket: Harness the Power of Event Technology

  • Room: Octavius 4
Tuesday,January 30, 2024:10:30 AM -12:00 PM

Speaker(s)

Co-Presenter
Doug Lyons
SVP, Marketing & Communications
Leap Event Technology
Panelist
Joel Steel
CEO/Co-founder
Co-Presenter
Rick Weldon
SVP, Client Strategy
Leap Event Technology

Description

Given how our digital world is influencing event-goers’ expectations, the ticket has become really just the hinge on which the real experience of an event swings. From mobile apps to onsite activations, nonstop engagement technology is the secret ingredient to revolutionizing the attendee experience before, during, and after every event. This means tons of new opportunities for organizers to capture data that will provide more value to attendees and enhance future events. In this session, you’ll learn how leading event organizers across the country are integrating these tools into their entire experience, offering their passionate fans a new level of personalization and stretching the boundaries of traditional events.


Track(s)


Additional Info

Key Learning #1:
Learn from specific real-world examples of how successful event organizers use experiential technology (e.g., mobile apps, activations) to elevate their experiences.

Key Learning #2:
Understand how to harness the massive potential of the data you’ll collect with experiential technology.

Key Learning #3:
Connect the dots on how adding experiential components to your events can drive more revenue for your organization.


Sponsored by

Leap Event Technology