Katharine Mobley

Global CMO
First Advantage

Profile

Katharine Voyles Mobley is an award-winning marketer with a proven track record of driving revenue growth for global brands and technology startups. Currently, Katharine serves as the Chief Marketing Officer for First Advantage, a global background screening company with 26 locations and 4,000 employees worldwide. As a member of the executive team and Women’s Leadership Council, Katharine is an essential leader tasked with developing marketing strategies that increase revenue and drive change throughout North America, APAC, India and EMEA. As technical marketer with sales DNA, Katharine develops strategies that unite demand generation, brand loyalty programs and executive thought leadership for emerging and hyper-growth organizations. Throughout her 20-year tenure as a marketer, Katharine has been dedicated to blazing a trail for the next generation of women in technology and often has been recognized as a respected Woman in Technology. She has been recognized as a SIIA CODiE Judge, awarded the OnCon Icon Award for marketing leadership, named to OnBoard's Executive Honor Roll and honored with a Stevie® Award for Female Executive of the Year in 2018. This is her third year as a mentor at the Atlanta Tech Village, the fourth largest startup incubator in the world. Additionally, she is a board member YWCA of Greater Atlanta and a featured contributor to Forbes. An Atlanta native, Katharine is a proud graduate of The University of Georgia with a BA in Marketing from Terry College of Business.

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