Nicka K New York

Jamaica,  NY 
United States
  • Booth: 33102

Founded in the heart of New York City in 1995, Nicka K New York was built on the premise that beautiful, premium makeup should be an essential, attainable part of every woman’s daily life. We set out to create professional-level makeup that was not only high quality but also affordable – proving that the best makeup is not always necessarily the most expensive.

Since our inception more than two decades ago, Nicka K New York has steadily progressed, expanding to offer not just makeup but also styling tools, accessories and now, K-Beauty skincare. Nicka K is already a prominent exporter to to over 20 countries and is dedicated to redefining the meaning of beauty.  We are Beauty Redefined.

Brands: Nicka K New York, NK Makeup

 Press Releases

  • Listen, primers can be expensive but they're important.  A necessary evil that helps makeup go on smoothly and last.  Who wants to put in all that effort in the morning, only for all that beautiful makeup to slide off your face by noon?  Nicka K New York has been known to offer premium, affordable color cosmetics for over 25 years.  Shala Monoroque, a prominent editor at Garage magazine and ambassdor of the luxury fashion incuator, 151 Luwolt, admits to only wearing little to no makeup but when she does, she chooses the Nicka K Creme lipstick because, " feels really good on..."  Already in over 4,500 beauty supply stores in the U.S. including retail giants like T.J. Maxx, Marshall's and Burlington, Nicka K new York is making a name for themselves in the beauty industry.

    Already leaving a footprint in color cosmetics, they've shifted their focus to skincare.  The notion of affordable beauty was invented by this brand and they've upped their game.  Recently, they released their own K-beauty skincare line with sheet masks retailing at only $ 0.99!  And now, their 24K Gold face primer and primer oils are affordable, beautifully packaged and even rival brands like YSL and Smashbox that start at around $40.00.  These little beauties just retail at under $8.00 and not only do they prolong your makeup wear and keep it vibrant, it's great for your skin!  Dry skin?  Drink up, soak up all that essential oil and rehydrate, moisturize your skin.  Need a little oomph in your makeup routine?  Start with the 24K Gold face primer, rub all that gold in and you'll notice a smooth, skin-lifting effect, perfect to build your base for that flawless makeup look.

    Meet the new trend of 24K Gold makeup.  Subtly shimmery, skin nourishing and all the properties of a prestige primer without breaking the bank.

  • As the weather warms up, you’re probably planning vacations and outings. That means you’re probably also watching your spending (after all, plane tickets and brunches don’t come cheap). No matter what your current budget status is, saving money on beauty products is always a good idea, especially when you can get quality beauty at places like Walmart. If you love looking good as much as you love enjoying the weather, now is the time to start examining your beauty budget.

    Over the years, we’ve seen drugstore beauty transform, giving prestige counterparts a run for their money, and the same goes for Walmart. Whether you’re looking for sheet masks for glowing skin or some of the newest beauty innovations, you can find it all there with cheaper price tags attached. Even if you live in a city that doesn’t have a nearby Walmart, you can shop online with free shipping on orders $35 or more.

    Here are 18 beauty items to shop at Walmart so you can look good without cutting into your travel budget.


  • 24K Gold Face Primer and Primer Oil
    Prolong your makeup wear and add a subtle shimmer with the 24K Gold Face Primer. Quench your skin's hydration with the 24K Gold Primer Oil with essential oils to keep skin looking and feeling soft and supple....

  • Introducing the Nick K 24K Gold Face Primer. Lightweight and hydrating that offers a skin-lifting effect. Specially formulated with real 24K gold flecks, achieve a red carpet, youthful complexion and prolong your makeup wear. Our 24K Gold Primer Oil with real essential oils provides a luminous, moisturizing glow that is easily absorbed into skin for a spa-like treatment. 
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