It all started in 1969 when the creative wizardry of a number of beauty salon reached out to seek a new way of interpreting hair care.
The result was the first ever professional straightener, produced in large quantities by GAMA, and capturing the attention and interest of professional hair stylists around the globe. In other words, GAMA haircare and styling products became the tool of choice and secret weapon for both backstage at fashion events and in hair salons, as it still is now. In our endeavour to constantly improve the user experience of our products, over the years we have pioneered several new technologies that have proved to be an epoch-making step forward in the history of hair care.
Brands: Gama Professional; Gama Salon Exclusive; Gama Italy Professional