Exhibiting for the first time at Cosmoprof NA, SalonInteractive is poised to revolutionalize the professional beauty industry. This innovative resource and supply chain management tool for beauty professionals provides online retail solutions (eCommerce) designed to help salons, distributors, and brands compete with large online retailers.
Online Retail Solutions for Salons
For salons, SalonInteractive translates to targeted marketing, guided learning experiences, and customized eCommerce solutions. By leveraging the distribution of professional brands to fulfill orders, salons can set up a branded online store and begin selling retail products and earning commission in minutes. Perfect for booth or suite renters and salons of all sizes, the process relieves the burden of inventory management, carrying costs or shipping hassles. For salons with existing inventory, SalonInteractive’s online store provides an add-on service that complements existing retail efforts. Either way, this eCommerce platform delivers a convenient and trusted online source for consumers to shop for beauty products.
SalonInteractive maintains the integrity of professional beauty products by allowing salons to compete with large online retailers. Every sale is tracked to the hairdresser and the salon client, therefore keeping professional products, truly professional.
A simple yet intuitive dashboard allows salons to set goals and monitor their success, measuring and analyzing sales from both products and services. Based on preferences set by the salon, distributors and their brands can access the dashboard to track sales and inventory levels. In addition to managing their brands, distributors can also help salons market products to their clients. This information is passed on to in-salon staff and the entire salon digital supply chain, enabling a genuinely omni-channel salon retail approach.
For Salon Distributors
SalonInteractive maintains and strengthens the salon distributor/salon relationship while supporting the professional beauty supply chain at all levels. For salon distributors, this means no more counting bottles on salon shelves or waiting idly by for the opportunity to take orders from a busy salon owner. SalonInteractive provides high-tech tools to proactively engage salons and offer an advice-giving approach to sales.
Helping distributors and their brands partner with salons, SalonInteractive delivers targeted product information to salon clients at the moment of need. Working within a real-time salon workflow, SalonInteractive provides the ability to both educate and guide the salon client at the point-of-schedule or point-of-sale. The end-users’ historical and real-time data is combined with marketing and educational information for each brand in order to enhance the client experience and drive retail sales.
SalonInteractive also offers features that allow distributors or manufacturers to remotely monitor and reorder inventory for busy salon and spa owners. Salon owners set the permissions and inventory thresholds so the distributor or manufacturer can take the process from there. This feature is intended to eliminate inconvenient sales pitches and placing frantic orders during business hours while trying to balance clients.
By opening a custom-branded online store, salons can earn generous commissions without the burden of inventory management, carrying costs, or shipping hassles. For brands and distributors, SalonInteractive opens new revenue channels and offers a direct feed into the salons, and to their consumer clients for new product announcements and educational information.
SalonInteractive maintains the integrity of professional beauty products by helping salons, distributors, and brands compete with large online retailers. For more information about SalonInteractive, please visit https://www.saloninteractive.com/.