Our company was born from the inspiration of three Argentine businessmen backed by four generations of creators in the field of beauty and cosmetics. A family legacy that can be traced back to Paris. The expertise necessary to create the best and most advanced hair treatments. The entire product line was developed in the brand's laboratory.
Our main goal is to revolutionize the hair care market, through different exclusive formulas comprised of the most advanced components like caviar extract, argan oil and a powerful enzymatic antioxidant.
The company's portfolio is comprised of two powerfull brands: BKD Luxury & Co. (www.bkdcosmetics.com) for retail, and FIDELITÉ Professional Hair Cosmetics (www.fidelite.com.ar) for Professional use.