Using Social Media to Build Trust and Advance Strategic Goals

  • Room: 102 D/E
Thursday, January 22, 2026: 8:45 AM - 9:45 AM

Speaker(s)

Contact and Speaker
Andrea Gribble
Social Media Storyteller and Founder
#SocialSchool4EDU
Speaker
Eric Burke
Superintendent
Rhinelander
Speaker
Mike Cheslock
Community Education and School Forest Manager
Rhinelander
Speaker
Rebecca Styles
Superintendent
Osceola

Description

Struggling to build community trust, improve school culture or engage families in district initiatives? You're not alone—and social media can help. In this powerful session, leaders from Rhinelander and Osceola will share how they’ve transformed social media into a strategic tool to build community support, elevate student and staff voices, and make measurable progress toward district goals. Learn how these districts—partnered with #SocialSchool4EDU—use consistent storytelling, data-informed strategies, and authentic staff and student voices to build pride, boost transparency and align communication with their strategic plans and report card goals. One district passed a referendum. One didn’t. Both have powerful lessons to share on how social media helps lay a foundation of connection, transparency and trust.


Track(s)