GURU Pet Company

A puzzle plush that’s perfect for the curious and playful canine! Multi-functional and challenges a dog to problem solve, Hide-A-Tail is an innovative toy that crinkles, squeaks, changes shape, and so much more:

• When the tail goes into the hidden pocket, it becomes a ball and goes from a plush to a thrashing, interactive play toy. 
• Ideal for both interactive and independent play! The Hide-A-Tail is perfect for a game of fetch and tug-of-war with their favorite companion, or working independently to problem solve to get the tail out.
• Treats can be easily added inside to further occupy and entertain. 
• The low stuffing provides longer play in addition to keeping dogs safe and for less mess  
• Five adorable and colorful trend-forward characters are available including a cow, sloth, howler, shark and alligator. 
• Designed FOR the dog and rigorously tested in the USA.

Sticks with attitude! Fry Guys are as fun to play with as they are to look at. Crinkle, squeak, and fetch with these big personalities while engaging a dog in stimulating play. 

• Eight fun characters, each with wildly different expressions and personalities that are all their own. 
• Perfect for both interactive and independent play. The unique stick shape makes the Fry Guys perfect for a game of fetch and retrieval. Or, simply let them go crazy thrashing about with the long stick shape. 
• With two layers of durable fabric for longer play time, these guys are as tough as they are cute! 
• Multiple fabrics and textures are used for stimulating play including corduroy, low-pile plush, and bubble plush.
• Crazy hair adds to each of the Fry Guys personality. 
• These colorful, fun-loving and full-of-life characters are available in two different sizes. Collect them all!
• Designed FOR the dog and rigorously tested in the USA. 

GURU’s Chew Perfect™ line is the perfect combination of a chew toy and enrichment toy for long-lasting challenging play. The line features Chew Perfect™, GURU’s own non-toxic formulated nylon wood chew material specifically designed for dog’s safety and satisfaction. Made for the most extreme chewers to the gentlest, Chew Perfect is safe for both a dog's teeth and gums. The innovative smoked bacon-scented material softens to the touch to provide a satisfying yet safe chewing experience. Added bonus is that the line uses Clean&Polish™, GURU’s exclusive surface texturing that is designed and engineered to help clean, remove plaque and polish. Three styles in a variety of sizes are available:

• Spin & Treat: Engage a dog's extincts while simultaneously extending treat time! The Spin & Treat features a Chew Perfect chew stick and an easy-fill spot for treats. Once loaded, the barrel spins and dispenses kibble as the dog plays. After the kibble is gone, the dog can chew the stick ends! 
• BusyBall: Satisfying both the need to chew and work for food, the BusyBall is an epic interactive foraging toy. Once treats are loaded, the dog moves the ball to dispense kibble. The BusyBall also features two spots for removable/replaceable Chew Perfect bones. 
• Adjust-A-Chew: This patent-pending innovative toy twists and securely holds treats for safe and long-lasting play. Easily adjustable, the chew holder is perfect for bully sticks, treat sticks, rawhide, antlers and more. For added fun and chewing, the dog can then move on to the Chew Perfect bone ends.

With the company’s slogan—Simple Innovation for Challenging Play—at the forefront of each product, GURU keeps dogs engaged through intentional play by addressing instinctive behaviors. Developed and designed FOR the dogs, these multi-functional toys simultaneously address multiple instincts:

• Bonanza!: Perfect for interactive and independent play, the tail – made thin and durable – goes in and out of the ball, making it ideal for fetching, retrieving or thrashing about. With a squeaker, crinkle fabric, and a place for treats, it appeals to almost all senses! Best yet, the Bonanza is made with Chew Pro™, GURU’s own ultra-durable, custom blended, non-toxic thermoplastic rubber formulated specifically for dogs and their tough chew sessions. Rigorously tested to have the best tear, puncture and tensile strength available, but with the flexibility that dogs require for safe and long-lasting play.
• Duo-Ball: Also made with Chew Pro, this toy challenges and keeps dogs occupied. Treats slowly make their way from the inner ball through the outer ball before finally reaching – and rewarding – the dog. All while tumbling about the floor for the most engaging fun filled play sessions.
• Challenger: One of GURU’s most innovative designs and ideal for occupying the dog for long periods of time, this one toy brings twice the challenge!  Hand load kibble into the ball and cylinder and as the toy moves around the ground it dispenses kibble at different levels of difficulty.