Questions? Please contact SuperZoo Sales Dept at


New York,  NY 
United States
  • Booth: 4762

PRIDE+GROOM is the only premium, coat-specific, all-natural grooming brand for dogs. Each formula contains a unique blend of essential oils and sustainable ingredients from around the world, such as: 
JOJOBA SEED OIL Reduces shedding
VITAMIN E Restores health & luster to coat
NIAOULI OIL Soothes itchy & dry skin. 
COCONUT OIL Minimizes odor & reduces allergic reactions
AVOCADO OIL Hydrates fur & Hair
FLAXSEED OIL Naturally rich in Omega 3 Fatty Acids. 
LAVENDER Natural antihistamine & anti-inflammatory
SAGE Antibacterial & antifungal properties
SAFFLOWER SEED OIL Nourishes skin & coat health
CALENDULA EXTRACT Heals and hydrates fur
MARSHMALLOW ROOT Moisturizes and detangles

PRIDE+GROOM is LEAPING BUNNY cruelty free certified. Our formulas have NO parabens, sulphates, silicones, toxins, dyes or gluten.
SHEDDER Shampoo for dogs with fur coats, dogs who shed or dogs whose coat/skin needs a little extra moisture 
THE NON SHEDDER Shampoo for dogs who have hair which can benefit from de-tangling, smoothing ingredients
THE SENSITIVE ONE Shampoo for puppies or dogs with skin sensitivities
THE FINAL COAT Conditioner for all dogs enriched with nourishing, shine-inducing ingredients
PROUD Fresh, Clean, Scent for Dogs. Notes of Bergamot (clinically proven to reduce anxiety) and Citrus, a natural flea repellent.

THE MANE TAME a dry shampoo for dogs & cats. 
THE SWIPE grooming wipes for dogs & cats. 

THE TOWEL is a handsome microfibre towel with pockets for your hands. Resistant to odor and bacteria it can hold 7x it weight in water. 
THE ONLY BRUSH covers all the bases with natural boar bristles on one side and steel pins on the other.